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The Conversation
The Conversation
Frederik von Briel, Associate Professor in Strategy and Entrepreneurship, The University of Queensland

Businesses need more than generic chatbots to benefit from AI. Will this budget help?

Laura Ockel/Unsplash

This month’s federal budget made a familiar promise: artificial intelligence (AI) will help lift Australia’s productivity.

But for many Australian firms, especially small and medium-sized businesses, “using AI” still means experimenting with a generic chatbot to draft emails, summarise documents or write marketing copy. That might save time and lower costs. But it’s unlikely to transform national productivity on its own.

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