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Fortune

Sarah Glodek

Burger King is closing the gap in the burger wars with a simple formula: Better food and a star executive who takes customers' calls himself

Burger King Tom Curtis Wendys United States Chris Kempczinski McDonald America

(Credit: Julian Stratenschulte/picture alliance via Getty Images)

The burger wars has a new contender for the throne: Burger King.

The fast-food giant has reclaimed its place as America’s second-largest burger chain, overtaking Wendy’s and trailing only McDonald’s in sales.

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