Imagine the ultimate British summer: sipping Pimms on manicured lawns; munching scones on a picnic before fooling around on a Badminton court until dinnertime. Now, imagine it all, just in Burberry plaid. The British design house is famed for its stylish rainproof trench, but this summer, they've turned their hand to badminton rackets, picnic blankets, and golf carts. They've even mown their signature Burberry plaid into a croquet lawn (yes, really).
The site of this Burberry-ification is the sprawling 2,000-acre estate of The Newt in Somerset, England, one of the best, and most exclusive, farm stays in the UK. For this pop-up stay, titled The British at Play, the award-winning hotel and spa has partnered with Burberry to create a custom newt-colored check that appears, rather cheekily, all over their estate.
