Bumble said on Tuesday it had agreed to be taken private by Ithaca Holdings in a deal valued at $1.3 billion, as the dating app pushes forward with its months-long turnaround amid shifting Gen Z dating habits and declining paying users.
Bumble and larger rival Match Group, which owns Tinder and Hinge, have been grappling with weak user engagement, particularly from younger users tired of endless swiping.
