
Plush Toy Manufacturers Build-A-Bear and Kelly Toys Engage in Legal Battle
The plush toy industry is not all fun and games as Build-A-Bear and Kelly Toys, parent company of Squishmallows, find themselves embroiled in a legal dispute. Kelly Toys, under the control of Berkshire Hathaway, has sued Build-A-Bear, alleging that their new line of toys, called Skoosherz, infringes upon the look and feel of Squishmallows, their highly popular products.