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RideApart
RideApart
Sport

BRP, Owner of Can-Am, Ski-Doo, and Sea-Doo, Is Looking for a New CEO

BRP—the parent company of Can-Am, Ski-Doo, and Sea-Doo—is looking for a new CEO to lead the powersports company into its next chapter, as well as navigate the current political tariff fracas, as after 22 years on the job, the brand's current CEO, José Boisjoli, is leaving. 

The executive announced his departure last week, having started at the company all the way back in 1989. Since then, he's spun off the brand's plane business, along with helping create the modern powersports environment we all have come to enjoy, expanding the brand's offerings, and drilling into the segment to such a degree, you can have anything from a mountain sled to a trail sled, to a Maverick R to a Defender.

And for those playing at home, I'm only two years older than when this guy started at this company. Talk about a tenure. 

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