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Sophie Collins & Kim O'Leary

Brown Thomas customers left fuming over 'pricing error' that saw runners on sale for €10

Online customers at Brown Thomas were left fuming this morning after a "pricing error" saw high-end runners on sale for just €10.

Those who noticed the error jumped at the chance to bag the bargain saving them €110 on the popular Veja runners. However, customers were left disappointed after Brown Thomas quickly became aware of the error.

Taking to Twitter on Wednesday, Brown Thomas said all orders of the popular runners that were sold at the reduced price "will be cancelled." They wrote: "To our customers, please note we experienced a pricing error on our website this morning. Orders sold at an incorrect price will be cancelled as per our terms and conditions. We are investigating this technical issue and apologise for any inconvenience."

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