
January is product launch season but while club families like TaylorMade Qi4D and Callaway Quantum will steal the limelight, there are plenty of new golf balls to get excited about. None have arguably come with more hype than Bridgestone's new Tour B family, which has already secured victory on the PGA Tour prior to its official release.
Used by Chris Gotterup for his Sony Open in Hawaii victory, it's been claimed that he and other Bridgestone Tour staffers, as well as amateur players of varying swing speeds, have gained 2.3 mph in ball speed and 8.7 yards in distance on average.