Bridgestone is taking steps toward a sustainable future for tires. The company recently announced its currently testing passenger car tires largely made from a wide range of recycled and renewable materials, and yes, that includes plants Bridgestone is growing that produce natural rubber. The global brand will be working with automakers throughout the year to test and further develop these eco-friendly tires.
Specifically, Bridgestone has 200 sets of these tires ready to go. Recycled items account for 37 percent of the materials used, with 38 percent being renewables. That's 75 percent total, and Bridgestone is working towards a goal of upping that content to 90 percent.
