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The Independent UK
The Independent UK
Business
J.R. Duren

Brick and mortar revival? Retail giants say they don’t fear AI. Yet

At a recent gathering of major retailers in Nashville, Tennessee, the question on everyone’s minds was, of course, AI.

Around 70 percent of consumers are using AI tools to shop, a recent study from marketing consultancy LDWW found, and a third of people plan to use AI for holiday gift recommendations, a separate Gartner Marketing survey revealed.

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