Independent Scottish craft brewer BrewDog says it is championing inclusivity with a relaunch of its food menu across its UK bar network. As part of this, the brewery will be collaborating with Next Gen plant-based pioneers TiNDLE, as they launch for the first time in the United Kingdom.
Founded in 2020, alt-protein food company TiNDLE entered into restaurants and kitchens across the globe, and has now joined with BrewDog in trying to showcase how good chicken substitutes made from plants can be. This partnership with TiNDLE will mean that more than half of the dishes on offer in every UK BrewDog Bar will be plant-based, and served alongside a core beer range which is 95 per cent vegan friendly.
Among consumers in the United Kingdom there is a growing interest in reducing meat consumption. In fact, data recently found that vegetarians account for seven percent of the UK's population, while pescatarians account for five. The UK market for meat substitutes is already worth over 500 million euros, making it the largest in Europe.
