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International Business Times UK
International Business Times UK
Anton Arandia

'Breastfeeding Doesn't Need To Be a Spectacle': Mums Slam Di Petsa Show After Leigh-Anne Pinnock Sprays 'Breast Milk' on Runway

A fashion show’s dramatic use of milk-like liquid has sparked debate over whether breastfeeding should be celebrated through artistic spectacle (Credit: Pexels/Tina Nord)

Pregnant Leigh-Anne Pinnock became one of the most talked-about stars at London Fashion Week after appearing in designer Dimitra Petsa's latest runway show, where she dramatically sprayed a milk-like liquid from a specially designed bra.

The Little Mix singer, who is expecting her third child, closed Di Petsa's 'Holy Milk' show in a striking look designed around themes of pregnancy, motherhood and breastfeeding.

While the performance was intended as an artistic celebration of the female body and motherhood, some viewers questioned whether breastfeeding needed to be presented in such an elaborate and provocative way.

Leigh-Anne Pinnock Takes Centre Stage

Pinnock appeared towards the end of the show wearing a revealing white ensemble and a specially designed lactating bra. During the finale, the garment released streams of milk-like liquid across the runway as she walked among the other models.

The unusual spectacle immediately attracted attention online, with images and videos of the performance spreading across social media.

The moment was particularly notable because Pinnock is currently pregnant, giving the performance an added connection to the themes explored throughout the collection.

Di Petsa's show featured imagery centred on pregnancy, motherhood and the relationship between women and their bodies. The designer has previously incorporated bodily fluids and pregnancy-related themes into her work, making the provocative presentation consistent with the label's artistic identity.

Leigh-Anne Pinnock in the Di Petsa fashion show. The show that explored “the sacred roots, symbolism and ritual of motherhood.”
by u/Relevant-Peach3997 in Fauxmoi

'Breastfeeding Doesn't Need To Be a Spectacle'

Not everyone watching the performance was convinced by the concept.

Some mothers online argued that breastfeeding could be normalised and celebrated without turning it into a theatrical spectacle. Critics questioned whether the dramatic spraying of milk-like liquid was necessary, with some saying the presentation made an ordinary aspect of motherhood appear unnecessarily sexualised or provocative.

One discussion among viewers included breastfeeding mothers who said they supported normalising breastfeeding but were uncomfortable with the way the runway performance presented it.

Other viewers, however, took a completely different view. Supporters saw the performance as an artistic attempt to challenge conventional ideas about pregnancy, breastfeeding and women's bodies.

The divided reaction demonstrates how differently the same imagery can be interpreted depending on whether it is viewed as fashion, performance art or a representation of motherhood.

Designer's Vision Centres on Motherhood

The controversy also needs to be viewed in the context of the collection itself. 'Holy Milk' was built around motherhood and transformation rather than simply using breastfeeding imagery as a standalone shock tactic.

Pregnant models and mothers were incorporated into the presentation, with milk and the maternal body becoming recurring visual themes.

For Petsa, the runway was therefore intended to explore experiences that are often treated as private or hidden rather than openly represented in fashion.

Pinnock also appeared comfortable with the concept. Speaking about the performance, she reportedly described the moment the milk came out as exciting, suggesting that she embraced the theatrical nature of the finale.

A Runway Moment That Divided Viewers

The reaction to Pinnock's appearance ultimately highlights the complicated relationship between fashion, motherhood and public perceptions of women's bodies.

For some viewers, the performance was a bold celebration of pregnancy and breastfeeding that challenged traditional ideas about what belongs on a runway. For others, it crossed a line by transforming breastfeeding into a spectacle.

Whatever interpretation viewers have, Pinnock's appearance ensured that Di Petsa's latest collection received considerable attention, turning one of London Fashion Week's most unusual runway moments into an online debate about how motherhood should be represented in fashion.

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