Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - UK
The Guardian - UK
World
Kevin Rawlinson

Keir Starmalade, anyone? Will marmalade really have to be rebranded in UK?

Statue of Paddington Bear eating a marmalade sandwich
Statue of Paddington Bear eating a marmalade sandwich in Newbury, Berkshire. Of the EU rules, the Mail asked: ‘What would Paddington think!’ Photograph: Andrew Matthews/PA

The story is, in Fleet Street terminology, a marmalade dropper. The name marmalade is being dropped.

But is it?

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.