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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

BranchLab Gets Seed-Round Funding For Healthcare Marketing Product

Healthcare VideoAmp
BranchLab.

BranchLab, a data-science company that uses artificial intelligence to enable healthcare marketers to target appropriate consumers, said it launched its first product, backed by a seed round of funding led by newark venture partners.

The new company was started in February by CEO Josh Walsh, co-founder of AdTheorent; President and Chief Revenue Officer Michael Parkes, former president of VideoAmp and Chief Technology Officer Chris Cagle, former executive VP, technology, AdTheorent

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