Brace's Bread has invested £4m in a new production line in a bid to grow volume and offer a wider range of baked goods.
The 120-year-old Welsh family-run bakery in Crumlin, which supplies to all major supermarkets in South Wales and the west of England, was able to invest in the new line with the support of a £2.5m financial package from HSBC UK and HSBC Equipment Finance.
The installation of the new line means that the bakery can now expand its range of baked goods to include the manufacture of bread rolls, tea cakes and hot cross buns.