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Benzinga
Benzinga
Business
Chris Katje

Bored Apes That 'Melt In Your Mouth, Not In Your Hands' Are Coming To This Candy Company

One of the most popular candy brands in the world is the latest to see a partnership signed with the owner of a popular non-fungible tokens (NFTs) collection.

What Happened: Mars partnered with KINGSHIP, an NFT Supergroup featuring Bored Ape Yacht Club NFTs and Mutant Ape Yacht Club NFTs, for a limited-edition collection of M&M’s that has Bored Ape and Mutant Ape images on them.

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