Boots' website crashed after shoppers rushed to get their hands on the retailer's latest 'game changing' No7 range.
Launching today (April 12) the No7 Future Renew Damage Reversal range has been marketed as the brand' s 'biggest ever scientific innovation'.
Many people trying to access the website and place the highly-anticipated items in their virtual baskets said they waited for an hour, in some cases with them being unable to checkout.
