
Coming off of its strongest year since inception, Airbnb Inc (NASDAQ:ABNB) is widening its lead on the competition. Airbnb co-founder and CEO Brian Chesky is playing a big role, marketing the platform's long-term stay potential by jumping from home to home, living on Airbnb properties.
Competitor Booking Holdings Inc (NASDAQ:BKNG) doesn't have that same luxury, according to a Wall Street Journal report. The company is spending heavily on marketing and diversification efforts. Booking CEO Glenn Fogel is making longer-term strategic investments, but the report suggests it's going to take a while to play out.