Disney was once the king of the box office mountain when it came to the numbers, scoring one billion dollar hit after another. While every studio has had its struggles since the pandemic, Disney, being the one at the top previously, has fallen the farthest. Even the once bulletproof Marvel Cinematic Universe has struggled in 2022. The Marvels has been the latest film in that franchise to have a tough time in theaters. Disney CEO Bob Iger claims a lack of “supervision” for the movie’s poor performance. While that may be part of the answer, it certainly isn’t all of it based on the numbers.
In an interview at The New York Times’ DealBook Summit (via CNBC), Iger says that because The Marvels was shot during pandemic restrictions, and because the studio had drastically increased its MCU output between films and Disney+ series, The Marvels didn’t have the oversight that projects like it had previously had, which affected its quality. Iger explained…
