Bob Iger is back as the House of Mouse’s big cheese. One of his first orders of business: figuring out Disney’s streaming strategy.
Disney officials announced late Sunday that Iger, who stepped down as the company’s chief executive in early 2020 after a remarkable 16-year run, would immediately return and replace his hand-picked successor, Bob Chapek, as CEO. The Shakespearan machinations follow a tumultuous three years for Chapek, who never quite emerged from Iger’s shadow and presided over a dramatic decline in the company’s stock price. Disney shares, which were down 41% year-to-date through Friday, were up 6% in mid-day trading Monday.
