The global sex doll market was worth US$6.6bn (£5.1bn) in 2025 and is projected to more than double to US$13.4bn (£10.3bn) by 2033, according to a 2026 industry analysis from Grand View Research.
The research firm attributes the market's growth to factors including rising purchasing power, changing attitudes towards sexual-wellness products and their increasing availability. Grand View Research also identifies AI-enabled and smart dolls as the fastest-growing technology segment.