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It Ends with Us wants to sell you something. The new and inappropriately gorgeous domestic violence movie is, I guess, about a young woman trapped in a cycle of abuse and haunted by memories of the hunky homeless boy she loved and lost. But it is also a movie primarily about aesthetics – the immaculate hair of its leading lady Blake Lively; the cosy, Pinterest-ready flower shop her character owns; the adorably ramshackle book of illustrations she ties together with twine; the Taylor Swift ballad that soundtracks her moment of realisation. It is Instagram Story: The Movie. An Amazon.com landing page with plot and dialogue. And it’s all yours, too, for the right price.
