Arguably the UK's most-wished for and most iconic hair care gadget, the Dyson Airwrap has topped Christmas lists every year since it was launched by the British engineering firm in 2018.
Beauty fans swear by the all in one-styler, which can be used to recreate some trending hairstyles from curling to bouncy blow-dries effectively with less heat, using a variety of barrels to curl or wave, and brushes to smooth and volumise.
The subject of viral videos on TikTok, despite its sizeable price tag and the proliferation of dupes that some fans swear can do the job just as well for a fraction of the price, for many an Airwrap is the only choice this Black Friday.
READ MORE: Boots Black Friday 2022 deals launch with huge reductions on YSL, MAC, Babyliss, Hugo Boss and more
But with a new limited-edition colour launched this year - the vivid Vinca Blue and Rose - and both standard and long-length barrelled versions available, it's not as simple as just nabbing the first product you see.
What's more, while - like Apple - Dyson doesn't tend to discount the price of its Airwrap much, there are definite perks to shopping around so, whether you want to get an additional freebie or a bit more money off through loyalty points, it's worth considering where you buy this weekend.
Here's our roundup of everything you need to know on where to get your Dyson Airwrap this Black Friday.
Dyson
Best price: £479.99 for the standard nickel/copper and copper/nickel editions.
Notable versions: This year has seen several of the more popular colour / length combos already sell out online having been snapped up by shoppers. But fear not, the Vinca Blue and Rose edition is still available for £499.99 and it comes with £80-worth of additional accessories - a travel pouch, paddle brush and detangling comb.
Why here? Dyson is the home of the Airwrap. Why not buy it direct from the people who made it - and who offer the best price guarantee? They also offer free next day delivery, including weekends, as well as a free and extended returns period.
Currys
Best price: £479.99 for nickel and copper or nickel and fuchsia.
Notable versions: The limited edition Vinca Blue and Rose is also available here for £499.99 with the accessories kit.
Why here? In one of the more random Black Friday freebies, Currys is offering six months' free Apple TV+ with every purchase made this Black Friday worth £41.94 and perfect for binge watching plenty of TV through the winter - we recommend Ted Lasso. That said, despite the hefty price tag, Currys charges for delivery. As well as free delivery and extended returns you can also click and collect to store if your local one has your items available.
Boots
Best price: £479.99 for standard nickel/copper and fuchsia models.
Notable versions: The Vinca Blue and Rose for £499.99 is available in both standard and long versions.
Why here? Two words: Advantage points. As part of their Black Friday offering, Boots are giving Advantage Card holders £20 worth of points when they buy selected Airwrap models.
John Lewis
Best price: £479.99 for the classic colours.
Notable versions: £499.99 for this year's new Blue and Rose combo.
Why here? If you're after the nickel/copper or Vinca Blue and Rose in either long or regular length versions this is the best for overall availability. It's also handy if you want to click and collect to a John Lewis or Waitrose store also there's also a free delivery option. But any additional perks beyond that are pretty slim pickings to be honest.
QVC
Best price: Somewhat surreally, the home shopping giants have both the best price - coming in a few pence cheaper for Vinca Blue at £499.92 but also a penny more expensive for the standard colours at £480 for the nickel and fuchsia version.
Notable versions: QVC has both the long barrel and standard barrel versions of Vinca Blue and Rose and the two regular colourways.
Why here? QVC might not be your first thought to pick up your Airwrap, especially if you don't watch the TV channel. But they have good availability of colours, extended returns period into January 2023, free postage and packing and even some handy video tutorials on how to get the most from your new gadget. If you sign up as a new member with the code FIVE4U you can get an additional £5 off your order. It's not much, but it's something.
eBay
Best price: Deep breath, you can get a hefty £198 off the RRP and get a Certified Refurbished version for £244.99 - a 44% discount although prices fluctuate and vary depending on colour.
Notable versions: There's no Blue and Rose appearing here yet so if you've got your heart set on the new colour you might just have to pay the premium for now.
Why here? If you don't want to pay the full price tag but a dupe just won't do, then eBay might be your best option this Black Friday. Put aside any preconceptions - these refurbished versions are cleaned up, tested and packaged by Dyson themselves and come fully certified and with a year's guarantee.
They're carefully vetted to ensure they're in pristine like-new condition.
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