An MRI can cost $350. The same MRI can cost $2,500. To Cost Plus Drugs co-founder Mark Cuban, that gap says something important: Health care isn’t just expensive. It’s unnecessarily complicated.
In a 2025 post on Blog Maverick, Cuban argued that America’s health care system has buried a simple transaction beneath layers of contracts, billing systems, and insurance bureaucracy. His proposed fix sounds less like health care reform and more like a Hollywood plot device.