President Joe Biden and his senior aides are embarking on a nationwide campaign tour following the State of the Union address. The aim is to engage with voters and outline the administration's vision for a second term while contrasting it with the Republican alternative.
The tour kicks off with visits to critical battleground states that Biden flipped in 2020, starting with Pennsylvania and Georgia. The campaign will then move on to Wisconsin and Michigan in the coming week.
Vice President Kamala Harris is also actively participating in the campaign, with scheduled stops in Arizona to advocate for reproductive rights and Nevada for her own campaign event.
Following the State of the Union address, Biden's reelection campaign expressed optimism and plans to capitalize on the momentum generated by the speech. The campaign announced a comprehensive strategy, including visits to all major swing states, a $30 million advertising campaign across TV and digital platforms, and a focus on engaging Black, Asian, and Hispanic communities.
The advertising push will coincide with high-profile events such as the NCAA basketball tournament, with the goal of reaching a broad audience. The campaign is expanding its staff from 100 to over 350 in seven battleground states and opening more than 100 field offices by the end of the month.
Meanwhile, Trump's campaign is also targeting key battleground states, aiming to reclaim Michigan, Wisconsin, Pennsylvania, Georgia, and Arizona after losses in 2020. The competition is fierce, with both campaigns vying for support in states like North Carolina and Florida.
