Jason Chen first used the term “Gorpcore” in an article for The Cut back in 2017 to define a kind of neo-normcore aesthetic that had begun to emerge.
The name comes from a colloquialism coined for trail mix – “Good Ol’ Raisins and Peanuts” – and encompasses the practical, outdoorsy style exemplified by brands such as The North Face, Patagonia and Arcteryx, to name a few.
