It’s time to crack open the piggy bank; Black Friday is here!
The annual shopping bonanza is back once again to thrill and delight bargain hunters with a bevvy of knocked-down prices on everything from TVs and tech to mattresses and air fryers (to the delight of the folks that don’t have one yet).
But the deals that are getting us hottest under the collar? That’ll be the offers across adult toys, lingerie and sexccesories.
But wait, this is all a little premature - let’s start at the beginning.
When is Black Friday 2024?
It’s the best time of the year to strike through your shopping wish list. It’s always the day after the US celebrates Thanksgiving, meaning that this year, Black Friday is on November 29.
When does Black Friday end?
Deals will start tailing off after a weekend of plummeting prices and dwindling stock. Cyber Monday, the day reserved for all things tech, will bring things to an end on December 2. Competition amongst shops is fierce, which is great news for shoppers as it means the best bargains.
While Black Friday is an incredible opportunity to bag big ticket items that would otherwise be out of financial reach (think TVs, washing machines and vacuums), it’s also an irresistible chance to treat yourself or your S.O. to a bit of fun.
ES Best is your trusted guide to Black Friday
From vibrators to couple’s toys, we have reviewed all manner of sex toys over the years, giving many the deep dive treatment so you’ll know exactly what to expect from your new purchase. This makes us best placed to tell our readers what’s worth splashing out on and what deals are the OMG-greatest come Black Friday. We’ll ensure you’re getting the most bang for your buck.
Stay tuned to ES Best, where we have a Live Blog that will bring you the best and biggest discounts the minute we hear about them from Black Friday to Cyber Monday.
Bookmark this page and check back often - you never know when there’s a flash sale to swoop on!
Happy shopping!
Womanizer X Lovehoney Pro40 Rechargeable Clitoral Stimulator
Past shoppers have been evangelical in their praise for the Lily Allen-approved Womanizer Liberty clitoral vibrator, which uses six levels of pulsing intensity to help women reach previously unchartered levels of ecstasy.
It’s eco-friendly too with a recharging port that does away with the need for batteries, and it’s waterproof so you can use it in even more settings. Bathtime will never have been so much fun.
Enjoy on your own or with a playmate.
Was: £99.99
Buy now £59.99, Amazon
Amorana 24-Day Premium Couple's Advent Calendar 2024
With December 1 now tantalisingly close, why not countdown to the big day with an XXXmas calendar?
This one from Lovehoney is currently 59 per cent off and holds 24 surprises from luxury lingerie, sex toys and bedroom accessories. Altogether the value of the contents total £860, far outstripping the RRP of the calendar - and with the Black Friday discount, it really is a no-brainer!
Shop the full lineup of sex toy advent calendars at Lovehoney here.
Buy now, Lovehoney
The Cowgirl Premium Remote and App Controlled Riding Sex Machine
Giddy up and get down to business with this luxury sex machine, designed for solo pleasure. The mains powered machine comes with 360 swivel, 1200 RPM of ultra-strong vibrations and interchangeable attachments to ensure you have a wild ride. It can also be operated via an app with a 30m range.
Was: £1499.99
Buy now £1274.99, Lovehoney
Lelo Soraya 2 vibrator
Lelo’s Soraya 2 vibrator has five-star ratings across the board, and for good reason. Crafted specifically for double stimulation - both clitoral and vaginal - the rabbit-style Soraya 2 will give you the double orgasm of dreams.
Lelo has also made its second iteration of the Soraya softer and more flexible. Need we say anymore?
Was: £199
Buy now £149.25, Lelo
Chorus by We-Vibe couples vibrator
The pint-sized Chorus We-Vibe vibrator is designed to stimulate both partners in a couple for a slow and steady climax. With three vibration settings, the brand insists that users recognise before use that the tighter you squeeze, the stronger the vibration gets.
The violet-hued Chorus also comes with a USB cable for quick, convenient charging – simply unscrew the base of the vibrator and plug it in. Perfect for pleasure on the go!
Was: £189.99
Buy now £134.99, Lovehoney
Lovehoney Dream Wand Rechargeable Mini Massage Wand Vibrator
The Dream Wand is one of the most versatile sex toys around, ideal to be used by any gender and as both solo or partner play. Lovehoney’s is one of the smaller wands available but comes prepped and ready to deliver with a huge seven vibration patterns and four intensity levels for heavenly customised pleasure. Not only is it made from soft silicone but it’s also waterproof: the opportunities never end.
Was: £69.99
Buy now £49.99, Lovehoney
Lovense Lush 3 Pink App-Controlled Rechargeable Love Egg Vibrator
Lovense’s Lush 3 Pink App-Controlled Rechargeable Love Egg is one of the best couple’s sex toys to use when you can’t physically be with your partner in real life.
This Bluetooth-controlled toy is designed for long-distance play and is USB-rechargeable: great for bringing along with you on holidays or weekends away. Featuring unlimited patterns of vibration that can even sync up to music or sounds, it produces strong yet near-silent vibrations that you’ll both love equally.
Was: £119
Buy now £107.10, Lovehoney
Ann Summers Black Beginners Bondage Set
An ideal kit for first-time bondage explorers (and at a price that’s hard to refuse), this set has everything you need to begin experimenting in the bedroom. We’re talking ankle and wrist cuffs with an attachable hog tie ring, a flogger made of webbing, a gag, and an eye mask to act as a blindfold. All accessories are in plain black and are well-made so should stand the test of time.
If you’re after something fancier, you can find a white faux leather set for £24.50 (was £35).
Was: £30
Buy now £27.00, Ann Summers
Playful Promises
Pretty designs in more than 80 size options: Playful Promises makes lingerie-buying a less costly exercise this Black Friday. It's offering a sitewide discount of 25% for this year's event. We've got our eye on the Betty Page collection where each piece makes you feel like a vintage pin-up.
Buy now, Playful Promises
Boux Avenue
Get your kicks and knicks for less at Boux Avenue this Black Friday. The early deal sees 20 per cent wiped off everything on the website, from lingerie to nightwear.
Buy now, Boux Avenue
Bluebella
Bring sexy back at Bluebella where black styles have been treated to up to 50 per cent off. The discounts are across separates, bodies and chemises.
Buy now, Bluebella
Curvy Kate
Wear a fuller cup size? Curvy Kate has you sorted this Black Friday with options from DD and up. Find deals on pieces at up to 63 per cent off.
Buy now, Curvy Kate
Gossard
Black Friday has begun at this luxe lingerie label with up to 30 per cent off almost everything.
Buy now, Gossard
Why is it called Black Friday?
The shopping event kicked off in the US as retailers held big sales to celebrate Thanksgiving. Naturally, the concept caught on here, and although we save our turkey dinner for Christmas, bargain-loving Brits go wild for a major sales event timed just before the Christmas countdown kick-off.