Multiple collars stacked on top of one another and embroidered logos featuring obscure latinate mottos. Vintage sports bags crafted from the sails of old family boats and oversized cable knit jumpers. A perceptible, salt-laced smell of the coast despite being in the city. All are necessary ingredients for conjuring an image of a distinctly preppy individual from either side of the Atlantic.
Wildly popular in the mid-2000s and early 2010s, preparatory style was monopolised by high-street brands including Jack Wills and Abercrombie. Here in the UK, teens and tweens would flock to those hallowed, pillared townhouses – the former of which was adorned with iconic pink and navy stripes and decorated with weathered union jacks.
