They say the things you love the most will hurt you the most, and this is certainly true for fashion which causes serious damage to our bank accounts.
But this doesn’t always have to be the case. Black Friday is nearly upon us, meaning style savants and clothing connoisseurs can fill their online baskets with piles of discounted pieces.
Of course, we want to be mindful when shopping during the sales. Before purchasing, think to yourself, do you really need it? Will you re-wear it? Is it so wonderful that you will simply cease to exist without having it in your life, or will you survive? If the answer is yes, then go nuts.
Black Friday favours fashion lovers, thanks to the endless array of deals on offer. From high street to high end, there are tempting price slashes on menswear and womenswear left, right and centre. Plus, accessories are often thrown into the mix, meaning you can treat your loved ones to a Prada bag or two just in time for Christmas. Hint hint, nod nod..
Maybe you need a glittering New Year’s Eve party dress, or a fresh new pair of kicks to see you through the next year. Either way, it’s always worth a scroll through the Black Friday sales to search for your dream wardrobe staple to last for years to come.
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ES Best's Top Picks
Vivienne Westwood Granny Frame Woven Purse
Was £240
Buy now £168.00, MyBag
Mango Fluid tencel trench coat
Was £99.99, now £59.99
Buy now £59.99, Mango
16Arlington Koro crystal jersey flared-cuff trousers
Was £995, now £348
Buy now £348.00, Matches
Rixo Tully High Neck Top
Was £105
Buy now £50.00, Rixo
Nike P-6000 Trainers
Was £100
Buy now £70.00, Office
Ganni Logo-Intarsia Wool-Blend Scarf
Was £175
Buy now £145.00, MyBag
Jil Sander Black Clutch
Was £1520
Buy now £532.00, Matches
Penelope Chilvers Pasofino Embroidered Leather Cowboy Boot - Bitter Chocolate/Khaki
Was £349
Buy now £174.00, Penelope Chilvers
Topshop Faux Leather Straight Leg Trouser
Was £46
Buy now £9.20, Secret Sales
Reformation Cashmere Boyfriend Sweater
Was £168
Buy now £126.00, Reformation
Dr. Martens Sinclair Vegan Boots
Was £199
Buy now £139.30, Office
Birkenstock Men's Boston Wool Mules - Cacao
Was £90
Buy now £63.00, The Hut
Fashion
- Abercrombie & Fitch - 25 per cent off
- Annie’s Ibiza - up to 80 per cent off
- Arcteryx - up to 30 per cent off
- Arket - up to 40 per cent off
- ASOS - up to 70 per cent off from November 17-24
- Baukjen - 25 per cent off from November 24-27
- Bershka - up to 50 per cent off
- Bimba Y Lola - up to 50 per cent off throughout November
- Boohoo - up to 80 per cent off from November 20
- Carhartt - up to 50 per cent off
- Chelsea Peers - up to 50 per cent off
- Cinta The Label - 20 per cent off
- Cos - 60 per cent off selected pieces
- Couverture & The Garbstore - up to 60 per cent off archive and new season online from November 21-27
- Desigual -up to 50 per cent off
- Eberjey - 25 per cent off (excluding silk) from November 19-26
- Fiorelli - 50 per cent off full-price styles
- Fiorucci - 25 per cent off everything and up to 40 per cent off selected styles
- Hawes & Curtis - up to 60 per cent off everything
- Hollister - 30 per cent off
- House of Sunny - up to 60 per cent off online from November 15-30
- HURR - 30 per cent off rentals £50 and over
- Jaded London - up to 50 per cent off
- Jigsaw - up to 30 per cent off
- Joanie - 40 per cent off everything from November 15-28
- Jovonna London - 20 per cent off from November 24-27
- Mango - up to 50 per cent off
- Massimo Dutti - up to 55 per cent off
- Mint Velvet - 20 per cent off
- Monsoon - up to 50 per cent off
- Nadine Merabi - up to 50 per cent off from November 16-28
- Needle and Thread - 50 per cent off select products from November 20
- New Look - up to 50 per cent off
- North Face - up to 30 per cent off
- Pretty Lavish - 25 per cent off Black Friday and Cyber Monday
- Pull & Bear - up to 40 per cent off
- Ragged Priest - up to 80 per cent off
- Really Wild - up to 60 per cent off selected styles from November 16-29
- Represent Clothing - 40 per cent off on Black Friday
- River Island - up to 50 per cent off
- Sellier - 30 per cent off on certain products throughout November
- Seraphine - 30 per cent off throughout November
- Shrimps - 40 per cent off selected items from November 16
- Stradivarius - up to 40 per cent off
- Sugarhill Brighton - up to 50 per cent off from November 17-27
- Superdry - 20 per cent off from November 17-27
- TOG24 - up to 60 per cent off throughout November
- Urban Outfitters - 20 per cent off
- Weekday - up to 50 per cent off
- Whistles - 20 per cent off everything from November 17-28
- White Company - 20 per cent off
- Wolf & Badger - up to 50 per cent off selected products from November 16-30
- YOOX - u30 per cent off
- 7 For All Mankind - 50 per cent off selected items from November 24-27
Jewellery
- Almarow - 60 per cent off select pieces from November 24-27
- AMYO Jewelry - 25 per cent off November 13-28
- Anisa Sojka Jewellery - up to 50 per cent off from November 22-27
- Astrid & Miyu - 25 per cent off from November 20-28
- Baby Gold - 25 per cent off from November 12-December 4
- ChloBo - 20 per cent off from November 22-30
- COEUR DE LION - 20 per cent off Black Friday and Cyber Monday
- DOWER & HALL - 25 per cent off silver, 15 per cent off precious November 20-27
- Edge of Ember - up to 50 per cent off Black Friday
- Ernest Jones - 50 per cent off diamond jewellery throughout November
- Estella Bartlett - 25 per cent off everything from November 20-27
- Haverhill - 15 per cent off until November 26
- Hey Harper - 40 per cent off throughout November
- Idyl - 20 per cent off November 10-28
- Made By Mary - 20 per cent off November 22-27
- Merci Maman - 25 per cent off Black Friday and Cyber Monday
- Missoma - up to 40 per cent off from November 21-27
- Monica Vinader - 30 per cent off everything with daily flash sales offering up to 50 per cent off selected products from November 17-28
- Olivia Burton - 25 per cent off from November 21-28
- Pandora - 30 per cent off November 23-27
- PDPAOLA - 20 per cent off all fine jewellery from November 22-27
- Scream Pretty - 30 per cent off from November 24-27
- Seol + Gold - 20 per cent off from November 24-28
- Rachel Jackson Jewellery - 25 per cent off from November 21-27
- Roxanne First - 15 per cent off on Black Friday
Activewear
- Ayda Active - 25 per cent off from November 18-26
- BAM - 25 per cent off from November 17-29 when you use code BAM25
- Gymshark - up to 70 per off from November 16
- Lululemon - up to 60 per cent off
- P.E Nation - 60 per cent off from November 17-20
- Sweaty Betty - 25 per cent off everything sit and 50 per off over 200 selected items throughout November
- TALA - up to 60 per cent off sitewide over Black Friday and Cyber Monday
Accessories
- Cambridge Satchel - 30 per cent off off site wide November 20-30 with free embossing on orders over £250 from November 24-27
- Elizabeth Scarlett - 25 per cent off everything
- MyBag- up to 30 per cent off
Shoes
- Camper - up to 40 per cent off
- Clarks - 30 per cent off
- DuoBoots - up to 30 per cent off from November 24-27
- Dune - 30 per cent off from November 16-27
- FitFlop - up to 50 per cent off throughout November
- Foot Locker - 20 per cent off from November 21-27
- Hoka - up to 50 per cent off
- Hunter- 50 per cent off until November 27
- Penelope Chilvers - up to 50 per cent off selected items from November 21
- schuh - up to 70 per cent from November 22-27
- Steve Madden - up to 60 per cent off
Lingerie
- Ann Summers - up to 69 per cent off
- Bluebella - up to 50 per cent off from November 22-30
- Boux Avenue - up to 30 per cent off from November 17
- Lounge - up to 60 per cent off
- Nudea - 30 per cent off everything and 50 per cent off Nudea's Monogram Mesh collection from November 12-31
- Pour Moi - up to 40 per cent off from November 6-27
- Savage x Fenty - up to 75 per cent off
- Triumph - 25 per cent off selected styles from November 23-27
- Wolford - 30 per cent off selected styles from November 16-26
FAQs
When is Black Friday?
November 24 is the date to know. Pencil it in your diaries and Google calendars to ensure you don’t miss out.
What is Black Friday?
In short, Black Friday is an explosion of sales from homeware to tech, fashion to beauty and more. The event originally started in the USA, but soon gained traction in the UK due to consumer demand for bigger price cuts before Christmas. Sales take place in stores and online, meaning you either need to dash to your local shopping centre or simply open your laptop to score some serious bargains.
When does Black Friday end?
Get ready to mourn the end of the sales on November 27. This is also known as Cyber Monday, the last day to bag some serious bargains.
What kind of fashion deals can we expect?
Ok, fashion fans, deep breaths. Taking into account the brands who engaged in Black Friday deals last year, you’re in for a treat. High-end names such as Matches, Farfetch, Flannels and The Outnet were just a handful of retailers promoting luxury discounts.
High street brands such as ASOS, Arket, John Lewis, Whistles and Weekday also took part in the sales.
Even independent shops hosted Black Friday deals, with coveted brands including Cinta The Label, Wolf & Badger, Reformation and Kitri indulging fans with irresistible price slashes.
Are there any fashion discounts available now?
There’s always a fashion discount or two waiting to be taken advantage of. We have already spied luxury sales on Matches, Net-A-Porter, Farfetch and many, many more.
