World Bee Day might not interest most automakers, but Bentley has a different kind of bee buzzing under its bonnet nowadays. The automaker started a honey bee colony called the Excellence Center for Honey Production in 2019 at its Crewe campus, and it announced today it's expanding it. It will install seven new hives for 17 total, growing the colony to over 1 million.
The initiative, part of its Beyond100 and #GOTOZERO sustainability strategies, started with just 120,000 indigenous honey bees in 2019. By the end of 2022, the colony had grown to over 600,000, producing an estimated 1,000 jars of honey. Since its inception, the bees have made 2,000 jars of the stuff, and Bentley hopes that 2023's harvest will surpass last year's.
