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Evening Standard
Evening Standard
Entertainment
Casey Cooper-Fiske

Ben Fogle aims to rescue ‘struggling’ Sheffield clothing brand in Channel 5 show

Ben Fogle Channel 5 Sheffield
Ben Fogle’s new show will see him take on a ‘struggling’ Sheffield business (Channel 5/PA) -

TV presenter Ben Fogle is to attempt to rescue “struggling” Sheffield outdoor clothing brand Buffalo Systems in a new TV show on Channel 5.

The 51-year-old will risk “his life savings, reputation, and family’s financial future” according to producers in buying a factory for the company, which is best known for its waterproof attire, for Ben Fogle: Made In Sheffield.

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