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Evening Standard
Evening Standard
Lifestyle
Rose Beer

Beauty Pie founder Marcia Kilgore: My customers are my North Star and board of directors

Canadian-born Marcia Kilgore has always been one step ahead of the beauty curve. A serial entrepreneur with an uncanny sense for unmet needs, she first transformed the spa experience with Bliss in 90s, turning clinical facials into cult indulgence, before launching Fitflop, which reimagined comfortable, healthy footwear as chic.

But perhaps it’s beauty buyer’s club Beauty Pie, where members can access everything from luxury skincare to haircare, makeup and fragrance without the industry’s notorious markups, that is her boldest statement yet.

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