Beauty lovers are rushing to frozen food specialist Farmfoods to get their hands on a 99p foundation that would usually cost around £7. Farmfoods probably wouldn't be most people's port of call when it comes to beauty items, given the fact it's built a reputation on its frozen food offering, but shoppers have been stunned to find the cult foundation on shelves.
Visitors have spotted The Ordinary foundation being sold for just 99p in Farmfoods stores. 30ml bottles of The Ordinary COVERAGE FOUNDATION SPF 15 are being sold for £6.90 on the Selfridges website.
The foundation has racked up several five-star reviews online. One reviewer wrote: "Excellent!! Easy on the skin Goes off quickly with micellar water Relatively good coverage."