Beauty buffs are raving over a £21 serum that's 'very similar' to the £165 SkinCeuticals C E Ferulic Antioxidant Vitamin C Serum, without the luxury price tag.
Many say that Nip + Fab's £21 Vitamin C Fix Concentrate Extreme 15% has managed to both reduce wrinkles and tighten their skin to the point that they claim to look 'ten years younger'.
It normally costs £24.95 for a bottle, but at the moment it is currently reduced to a more purse-friendly £20.95 on the brand's website, where they're also offering a free SPF on all orders over £40.
Nip + Fab's £21 Vitamin C Fix Concentrate Extreme 15% recently came out with a new and improved formula. It includes a 15% vitamin C complex, which is made up of 3 stabilised forms of vitamin C to ensure a more stable and effective brightening formula.
It also uses ferulic acid which is an antioxidant that boosts the effectiveness of vitamin C and is commonly used in luxury products alongside the popular brightening vitamin. Niacinamide also makes an appearance to help even skin tone and allantoin helps hydrate skin.
The concentrate has been clinically proven* to significantly improve skin brightness, improve skin tone evenness and reduce hyperpigmentation in 4 weeks. Not only that but 93% insisted that they would buy the product going forward after trialling it and 84% said that it was 'the most effective Vitamin C product they have ever used'.
Reviewers are raving about the £21 anti-ageing serum. Some have said it makes their skin look '10 years younger' and gives a dewy finish, while others say they look 'unrecognisable' after using it. It's said to smell like orange juice which has brought out a mixed response.
One shopper wrote: "When buying a new beauty product I remain so sceptical, but this, blown away. In 5 days my face was plump, lighter and tighter. In 2 weeks it's unrecognisable, I'm not entirely fond of the smell but I put my L'Oréal hydrogel aloe over it and it's lovely together.
"Shooketh. A must-have product for all women. I'm 35 and my skin now looks 10 years younger. My laugh lines and [jowls] have tightened so much. Expected little, got a lot!"
A second penned: "This product is excellent I can see the results already. My skin is softer, glowing and looks dewy. Only been using it for a week. You only need a small amount so cost effective as well. Delivery was good and packaged very well."
A third added: "Started using this product every morning around one month ago. Smells gorgeous and leaves my skin with a lovely glow. Within days I had friends asking what I was doing differently as they noticed a change in my skin."
There are other products on the market said to give similar results, such as SkinCeuticals C E Ferulic Antioxidant Vitamin C Serum, however it comes with a luxury price tag of £165.
You can buy the Vitamin C Fix Concentrate Extreme 15% here for £20.95 on Nip+Fab's website.
*Independent Clinical Trial Results on 32 Subjects applying 3-4 drops of Nip+Fab Vitamin C Fix Concentrate twice daily for 30 days.