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Al Jazeera
Al Jazeera
Sport

Bayern Munich veers from Rwanda sponsorship after criticism

Bayern Rwanda Bayern Munich Football DRC Arsenal
The logo of German first division team Bayern Munich is seen on an official shirt of Germany's most successful football team [File: Wolfgang Rattay/Reuters]

Bayern Munich has signalled it will cut down on “Visit Rwanda” branding as it moves “away from a commercial sponsorship” with the African nation facing a backlash over alleged support for rebels in the neighbouring Democratic Republic of the Congo (DRC).

Bayern dismissed allegations of “sportswashing” when it signed a five-year deal with Rwanda in 2023. It included advertisements in the stadium and what Bayern called events “to promote tourism and investment opportunities in Rwanda”.

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