
Barron Trump is officially moving forward with his latest business venture, SOLLOS Yerba Mate Inc., as the startup prepares for a launch that is now scheduled for May 2026. The 20-year-old, who is currently a sophomore at New York University’s Stern School of Business, is listed as one of five directors for this Florida-incorporated company.
The company recently shared a behind-the-scenes look at its production process on Instagram, showing the drinks being manufactured in a factory. They accompanied the video with the caption, “One step closer to launch.” According to a source who spoke to People magazine last year, Barron spent his summer months developing business plans with other students, suggesting that this isn’t just a sudden whim but a calculated entrepreneurial move.