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The Hindu
The Hindu
National
Sharath S. Srivatsa

Barred entry into constituency, candidate finds a workaround in augmented reality tools

Vinay Kulkarni Augmented reality United States Karnataka Assembly

Vinay Kulkarni, the Congress candidate in Dharwad Rural constituency, has adopted augmented reality (AR) technology and deployed interactive videos through an AR web app to boost his campaign, as he was barred by the courts from entering the district in connection with a case.

The 56-year-old is one among the many candidates in the fray in the Karnataka Assembly election this time, who have been using the technology in their campaign.

This latest tool works on a browser-based application and supplements the traditional methods of campaigning through videos, images and audios that are pushed through WhatsApp and other social media platforms.

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