As another year draws to a close, many of us will be bracing for an onslaught of reflective Instagram Reels, filtered achievements - and resolutions to doomscroll less.
Indeed, social media remains a dominant force in our lives; a way we measure our successes, connect with others, and keep up with news and trends. It’s even re-shaped the language we use, with many of the dictionaries’ 2025 words being social media coined: rage bait, parasocial and AI slop, to name a few.
