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The Guardian - US

Business

Maya Yang

Bad taste? McDonald’s vows to remove McCrispy ad next to crematorium sign

McDonald England Cornwall Cornwall Live United States

Guests attend a gaming event sponsored by McDonald's to mark the launch of the new McCrispy burger in Manchester, England, on 12 October 2022. — Guests attend a gaming event sponsored by McDonald's to mark the launch of the new McCrispy burger in Manchester, England, on 12 October 2022. Photograph: James Speakman/UK

The US fast-food restaurant chain McDonald’s has pledged to remove an advertisement for its new McCrispy chicken sandwich that was placed across from a crematorium in England.

The McCrispy advertisement was placed at a bus stop in Cornwall, England, that is next to a road sign pointing motorists toward the Penmount crematorium, according to the local news outlet Cornwall Live.

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