
Traditional search engines such as Google and Bing may not be dead, but they’re definitely losing ground. A new Future survey of U.S. consumers shows that more people are turning to generative AI tools like ChatGPT and Gemini for answers that they would have previously asked Google. This is especially true when they want personalization or faster responses.
According to the just published Future AI Sentiment Wave 3 report, 55% of U.S. respondents now use AI instead of search engines for certain tasks, with even higher numbers in the UK (62%). The types of queries users are turning to AI for rather than Google might surprise you, because they go beyond just facts. Here are six of the most common things people now ask chatbots like ChatGPT instead of Google — plus, why it’s working.