Florida has long been the obvious destination for retirees chasing warm weather, ocean views, and zero state income tax. But a new report from U-Haul suggests the Sunshine State is no longer the top pick for baby boomers moving across state lines. Instead, they’re heading to the Carolinas.
In July, U-Haul released its 2026 Midyear Migration Trends: National Report, which ranks where each generation is moving based on every state’s net gain of one-way U-Haul trucks, trailers, and U-Box containers between July 2025 and June 2026. The company sorted renters into four groups: baby boomers (born 1946–64); Gen X (born 1965–80); millennials (born 1981–96); and Gen Z (born 1997–2012). The data reflects U-Haul customers rather than the total population, but it offers a useful read on where each age group is heading.