The brand new backer of Ayr United's away kit admits he barely slept a wink in the build up to its big unveiling.
Mortgage and insurance broker, Andrew Lindsay, will see his company's name adorn the new away kit - revealed for the first time this evening.
The slick number will see Andrew, a lifelong Honest Man, significantly up his investment at Somerset Park over the next two seasons.
And he insists the decision to get on board with United's new vision proved a no brainer.
Andrew, 35, told the Ayrshire Post: "Ayr is a community club first and foremost and you tend to find that local people are keen to support local businesses.
"I've been involved for the last three years in terms of sponsorsing boards and other things, but this opportunity was a great fit in many ways.
"The club is doing a lot of impressive work at present both on and off the park and it's a great time to be part of that.
"As a fan, seeing my own name on the strip is something you cannot put a price on.
"To be fair, I barely slept last night...this is like Christmas Eve to me!"
United commercial boss, Martin Tocker, hailed the partnership as another key step forward for the club.
He told the Post: "Andrew is already an important backer of the club, but this represents a significant increase in his investment here.
"It's a good sign that we must be doing something right in terms of looking after current sponsors and long may that continue.
"Andrew firmly believes that the exposure he has received as part of the club in the last few years has been invaluable to helping set up his business.
"So we're delighted to raise that profile even further with this new agreement."
