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Fortune
Fortune
Ben Weiss

AWS and Microsoft Azure dominate cloud computing. But could Google Cloud beat them in Web3?

A headshot of James Tromans, head of Web3 at Google Cloud. (Credit: Courtesy of Google Cloud)

On a rainy evening in late 2021, James Tromans, now the head of Web3 at Google Cloud, sat in his London apartment, a loft conversion within a 19th-century, red-brick building.

Tromans called into a meeting with Google Cloud executives—a 45-minute blitz where he and two others each led 15-minute presentations—and fielded a flurry of questions on his topic: decentralized methods to verify digital identity.

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