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The Guardian - AU
The Guardian - AU
Lifestyle
Jennifer King

Australian woman who introduced the hula hoop to the world – but missed out on the profits – dies aged 101

Joan Anderson, holding the original bamboo hoop she shipped over from Australia.
Joan Anderson with the original bamboo hula hoop she shipped over from Australia in the 1950s. Anderson died in July aged 101. Photograph: Chris Riess and Amy Hill

What began with a large bamboo ring wrapped in brown paper and posted across the Pacific to an Australian war bride in the US launched what became one of the world’s greatest fads of the late-1950s – the hula hoop.

But Joan Anderson, the parcel’s recipient and the woman who delivered the concept of the hoop to America, was left out of the loop – ignored by the toy company that sold more than 100m hula hoops before the fad was replaced.

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