MELBOURNE, Australia, June 11, 2026 /PRNewswire/ -- Fresho, the global order management platform for fresh food wholesalers, has acquired Nation Wilcox, a leading provider of ERP software to food suppliers across the UK.
Founded in Melbourne in 2015, Fresho has grown from an Australian startup into a global platform supporting distributors across Australia, New Zealand, Singapore, the UK, Ireland and the United States – and the acquisition marks a major milestone in its international expansion.
The deal establishes Fresho as the market-leading technology platform for food wholesalers in the UK, with a combined customer base of more than 400 businesses and over £2 billion in annual gross merchandise value (GMV) across the UK. The acquisition is a significant part of Fresho's broader plan to accelerate the development of its AI capabilities and drive continued product innovation across its markets.
