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The Guardian - AU
The Guardian - AU
National
Caitlin Cassidy and Stephanie Convery (earlier)

Supermarket shares fall after Woolworths announces price cuts – as it happened

The major supermarkets have been under pressure to help customers with cost-of-living pressures.
The major supermarkets have been under pressure to help customers with cost-of-living pressures. Photograph: Lukas Coch/AAP

What we learned: Monday, 12 May

With that, we will wrap the blog for the evening. We’ll be back first thing tomorrow, with all eyes on the Liberals who are due to pick a new leadership team.

Until then, these were today’s biggest developments:

Updated

Supermarket shares fall after Woolworths announces price cuts on almost 400 products

Share prices of the major supermarkets fell today after Woolworths announced price cuts on almost 400 products.

Woolworths shares fell by 49 cents or 1.47% on Monday to $32.77, while shares in rival Coles dropped by 21 cents or 0.93% to $22.27.

Shareholders appear to be reacting to a cut in profit margins if Coles reacts to Woolworths’ announcement and competition intensifies.

The Woolworths chief executive officer, Amanda Bardwell, wrote to customers on Monday to say many popular products, including from the supermarket’s own-brand range, would have their prices reduced until at least 2026.

In the note, seen by Guardian Australia, Bardwell said:

Individually, each lower shelf price might not seem like a dramatic difference, but they will add up to real savings.

Families spending $150 on their weekly shop could now save on average about $15 a week when buying Lower Shelf Price products.

The major supermarkets have been under pressure to help customers with cost-of-living pressures, after the release of the Australian Competition and Consumer Commission’s report from its year-long inquiry into the sector.

The competition regulator found the major chains increased their profit margins during a period marked by rapidly rising household costs.

Updated

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