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The Guardian - UK
The Guardian - UK
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Polly Toynbee

At a festival for the super-rich, the argument for higher taxes couldn’t have been clearer

A plane on tarmac at the Elite London event near High Wycombe last weekend.
‘In hangar after hangar, the wares on sale were designed and priced for the super-rich.’ The Elite London event near High Wycombe last weekend. Photograph: Graeme Robertson/The Guardian

The Elite London, described as the city’s “most exclusive jet-set lifestyle event”, filled Wycombe Air Park with row after row of gleaming private jets, seaplanes, hovercrafts (with one for kids), helicopters, and supercars either the size of tanks, or flat on the ground like giant skateboards.

In hangar after hangar, the wares on sale last weekend were designed and priced for the super-rich, though possibly not quite for the cadres in this year’s Sunday Times rich list, which bills itself as “a celebration of aspiration”. A “truly bespoke” £30,000 safe had six permanently revolving wheels that keep your watches synchronised; they recently sold one to protect a household’s £1.3m collection of watches. A writing service offered an illustrated memoir of your life’s successes for £28,000. A monster Land Rover Defender, with its boot open to display champagne and a magnificent picnic basket, promoted educational advice: “Opening the door to the best boarding schools and universities.”

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