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The Guardian - AU
The Guardian - AU
Technology
Sarah Martin

Astonishing returns, cult overtones and a ‘perfect virtual world’. How the HyperVerse scheme caught fire online

A screengrab from the Hyperverse promotional video on a laptop
‘A beautiful vehicle’: how HyperVerse was presented in one of its promotional videos. Composite: Guardian design/Hyperverse/Getty Images

“Can you imagine,” the presenter asks, “owning your own planet?”

“Imagine redesigning a desert planet and turning it into an oasis where human habitat can thrive and blossom.

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