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Evening Standard
Evening Standard
Business
Joanna Hodgson

Asos warns of up to 15% sales decline ahead before return to growth in 2025

Online fashion giant Asos has warned of sales declines of up to 15% this financial year before it returns to growth levels in 2025, as a turnaround plan to shift older stock progresses.

In an update that sent shares in the company- popular with shoppers in their twenties- down more than 11%, or 44.25p to 351.15p, the London-headquartered firm also pointed to several challenges that dented sales in the year to September 3.

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