
Dairy Queen, the American soft-serve ice cream chain, is welcoming the holiday season with a colourful pop-up in front of CentralWorld, the first of its kind in Asia. Dairy Queen, the American soft-serve ice cream chain, is welcoming the holiday season with a colourful pop-up in front of CentralWorld, the first of its kind in Asia.
The temporary store, which opens until Dec 30, isn't only about treats as it also offers fun activities. Special flavours are available only at this location, including "Overload Sundae" and "Overload Blizzard". Customers can mix and match their own ice cream. Start with a choice of texture either the signature soft cream or the blizzard ice cream and then add up to eight toppings from more than 20 options such as KitKat, almonds, sticky rice in coconut milk and caramel popcorn for the starting price of B115.